Alpine Pearls is a network of 25 unique tourist destinations throughout the Alps with focus on sustainable destination development. Karmen Mentil will share best practice examples from their destinations as well as general implications for the member-destinations like branding, value added, destination development.
Alpine Pearls – travelling green in the heart of Europe by Karmen Mentil
– brief intervention about trends in sustainable mobility and tourism
– the history / development / objectives of Alpine Pearls
– results after 11 years of Alpine Pearls
– best practice examples of our destinations
– general implications for the member-destinations: branding, value added, destination development.
– outlook for the future?